Job Description

Job Title: Marketing Associate Manager/Team Lead

Industry: Animation/Entertainment

Location: Encino, CA

Work Style: Hybrid (2-3 times/week at office)

Work Hours: 9:00am - 6:00pm (1 hour lunch break)

Pay: $60k-75k/year

About the Company - A Japanese entertainment company is looking for a Marketing Associate.

• Drive views to the company's Official YouTube channel for monetization and promotion.
• Expert on all social channels and their tools managing relationships with each of the platform.
• Create engaging video clips from library content for SNS platforms.
• Creating other engaging social media content.
• Collaborate with Japan HQ to provide up-to-date information on current news and products.
• Develop marketing strategy and schedule new and catalog Anime release titles.
• Develop a social media strategy and activity that defines how social media marketing techniques will be applied to increase brand visibility for Anime industry in North America via SNS channels.
• Monitor social trends, stay abreast of new social platforms and best practices, and provide competitive social analysis.
• Work with content, brand, planning, engagement and Licensing team to maintain promotions calendar.
• Plan and execute events from start to finish according to requirements, target audience and objectives.
• Create, track and deliver press releases to industry media.
• Communicate with team and create sales and marketing material.
• Special projects as requested.

• Fluent in Japanese and English
• Bachelor's Degree, preferably in Marketing.
• Relevant experience in TV production/streaming/licensing industry preferred.
• 3 years of experience in digital marketing (experience with SEM, SEO, and/or Paid Social a plus).
• Demonstrated ability to handle confidential products, business, and trade information and remain professional at all times.
• Knowledge of and passion for media, entertainment, and technology industries (including key players, growth trends and drivers, new media models, industry structure, etc.).
• Analytical, results-driven, and detail-oriented with the ability to tell a story using campaign results.
• Knowledge of Adobe Premier or equivalent graphic design and video editing software.
• Familiar with YouTube and other social media platform.
• Deep knowledge of and passion for anime and manga is a plus.

To apply please email your resume to asasaki@pasona.com.

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